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Build an Offshore Team You Can Count On

Your eCommerce team can be an enjoyable part of your working life, easily affordable and profitable when you grasp a key breakthrough idea.

Are you making the classic mistake of hiring a Virtual Assistant to work through your to-do list?

You want to save time! You know you can save money and you've heard that you can grow your business by leveraging the labor of an offshore Virtual Assistant.

So … you jump into hiring, but it’s a messy process!
Messier than you thought!

The relationship turns sour, the freelancer disappears or never starts on time, it costs more than you expected, you have no idea what they're working on or you simply don’t know what to do with your employee when they run out of tasks.

Sometimes your first employee stays as a successful hire, but then you realise that he knows everything about your business. If he ever leaves, or goes on holiday, then you’re back at square one with no one to help you grow your business. Egads!

It's time to step off the treadmill and learn a different approach that saves the relentless rehiring heartaches.

Build an Offshore Team You Can Count On was presented at the eCommerce Fuel Live event in 2016 to a private community of 6 & 7 figure store owners.

In this extended version of the presentation you’ll learn more about the tools, templates and processes that Katrina uses to hire, retain and manage a long-term team of 15 happy contractors.

Your eCommerce team can be an enjoyable part of your working life, easily affordable and profitable when you grasp the key breakthrough idea taught in the very first lecture.


Easy Walk-through Screencasts

Sit back, relax and then furiously scribble down everything you can on a notepad as we take you on a journey from before you've hired your first employee to the final stages of outcome tracking in a fully-fledged eCommerce team.

The easy-format videos can be played multiple times, rewound, forwarded or played at a 1.5x speed if you're a faster listener. The idea is to learn what you need, at your own pace, and watch over and over again.

Fast Start Knowledge Base Templates

Theory is great. But, real tools and templates are even better. We'll get you started with copies of our own standard operating processes, a full Knowledge Base template you can re-use in your own business and spreadsheet templates that help you organise your team.

All available for download at no additional cost.

Exclusive Access to new Graduates, every week

Every store owner who undertakes the Build An Offshore Team You Can Count On course will receive eCommerce University Graduate announcements at no additional cost.

Yes! You get first access to vetted, pre-qualified employees looking for an eCommerce career.

Straight to your inbox, you'll receive a list of recent graduates who have passed eCommerce specific modules with flying colours and people who are ready for employment in your eCommerce business.

Enrol now and get access to new graduates.

Your Instructor


Katrina McKinnon
Katrina McKinnon

Katrina is an Australian-based entrepreneur who has built numerous stores by leveraging the power of remote teams.

With 20 years experience building processes and systems for eCommerce stores, Katrina offers experience and insights for both employers and employees.

You'll learn how to work effectively and maintain a prosperous online career by signing up to Katrina's courses.


Frequently Asked Questions


Who will benefit most from this course?
Online store owners who already have a store with regular, reliable revenue will benefit most from taking this course. Ideally, you will have already tried offshoring or will have local employees and are looking to increase your store revenues. You already have some experience with the difficulties of managing people in multiple time-zones and are open to trying a new approach.
I have never hired before, but want to start on the right path. Is this course for me?
Yes, possibly. Hopefully we can set you on the right path before you make the mistakes many entrepreneurs discover when they first hire. The significant influence of the 4-Hour Work Week by Tim Ferris on many online entrepreneurs means that these people are usually focused on reducing their time by outsourcing, rather than growing traffic and conversions. If you’ve never hired before then this course will set you on a cost-effective path to creating a productive and profitable team.
When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Can I get free access to this course?
Yes, if you are a member of eCommerce Fuel. Please contact Laura or Katrina via the ECF forum for access to the ECF coupon code. There are a limited number of coupon codes available.
What is eCommerce Fuel?
It's a private community of successful eCommerce entrepreneurs. New members are vetted to ensure they have experience running a sizable online store. This ensures quality, insight-filled discussions and meaningful connections between members. It is an entirely unique, powerful, open and amazing community and I encourage you to join. More info: www.ecommercefuel.com

Get started now!